We create campaigns and experiences for brands in the tourism and travel space.

What we do

01

Creative Direction & Strategy

02

Content & Campaigns

03

Destination Guides

04

Creative Community Access

Our Work

Documentary storytelling

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In 2025, we worked with film maker Arthur Paikert on a pilot episode for a documentary series titled UNSEEN, documenting traditions, crafts and cultural practices from around the world.

The first episode documented a traditional cooking process carried out for Eid al-Adha by local families in Hatta, a mountainous region of the United Arab Emirates.

Short & long form content

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Comment 'Lisbon guide' for our...

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wom.travel Day 06 in Kyrgyzstan exploring Skazka, also known as the Fairytale Canyon

#Kyrgyzstan #kyrgyzstanitinerary #kyrgyzstanguide

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Our content is split into three pillars:

  1. Educate
  2. Inform
  3. Entertain

We have proven results with both short form and longer form storytelling pieces, engaging global audiences and converting traffic towards our guides.

If you want to engage an audience of travellers who value high quality content and production, and travelling to really get to know a place, let's talk.

Our Audience

Top locations

  • United Kingdom
  • United States
  • Canada

Gender

Women68.9%
Men31.1%

Age range

  • 13–171.2%
  • 18–2422.4%
  • 25–3448.6%
  • 35–4417.9%
  • 45–546.4%
  • 55–642.5%
  • 65+1%

Data source: Instagram Insights, last 90 days.

Let’s Talk

Want to hear how we could work together? Book a call.

Prefer email? hello@wom.travel